This new service scanlife.com allows you to take a picture of a special picture code called EZcodes. After you have taken the picture, your phone will send you to a website or a page with information about the board or page the code is on. Over all this a cool product, however it will be some time until this will really start off.
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It should be noted that:
Scanbuy’s indirect resolution process, which they use for their proprietary EZcode, is infringing on NeoMedia Technologies’ core patents.
Indirect encoding (patented by NeoMedia) is the process of linking the target information to an index (364528 for example) and putting that unique identifier into a 1D UPC/EAN or 2D barcode. The code reader on the mobile phone reads the barcode and sends the code data over the Internet to a central resolution server that will tell the mobile phone what action is associated with the index, i.e. access a URL, download media, initiate a phone call, ect.
NeoMedia Technologies has a suite of twelve issued patents covering the core concepts behind linking the physical world to the electronic world dating back to 1995. These patents cover various linkage methods including: Barcodes, RFID, Mag Stripe, Voice, and Other machine readable and keyed entry identifiers.
http://neom.com/13.html
NeoMedia brought suit against Scanbuy for patent infringement. Litigation has been ongoing.